3 Quick Search Engine Optimization Tips For Your Business

Search Engine Optimization (SEO) can be tough work. Constantly creating new content, monitoring keywords, search queries, page performance, the list goes on. But if you’re looking to make instant improvements, check out the tips below.

It’s Google’s job to crawl and show relevant search results to users. When someone searches for “running shoes” — Google has to determine in micro-seconds what web-pages, images, and videos are relevant to that user’s search at that time, their location, device, and previous behaviors. That’s a lot to consider.

1. Check Image Sizes & Tags

Do you routinely audit website images and their tags?

We can help Google understand what our websites are about, including the images. By adding Title and Alt tags, as well as relevant file names, Google is much more likely to select our content and show it to users.

But, it doesn’t stop there. How that content performs (whether its clicked, how long its used, if there’s conversion), will depend on if it’s continued to be display in search results. Pro-tip: Check Google Webmaster Tools for…